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ISCA

Social media management involved content production and ads based on a purposeful social media strategy for the Asian market.

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Brief

ISCA, a distinguished chemical manufacturing enterprise headquartered in the United Kingdom, boasts an impressive legacy spanning over two decades within the beauty and personal health care product sector. Despite their well-established presence in their home market, ISCA recognized the burgeoning opportunities awaiting them in the vibrant and rapidly expanding Asian market.

In order to effectively penetrate and flourish within this dynamic region, the company recognized the imperative need to tailor their digital marketing strategies to the unique characteristics and preferences of the Asian consumer base.
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Social Media Strategy

Content Management

Our Solution

Social Media Research & Strategy

Social Media Management

Content Production

Social Media Ads

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THE

Challenge

Hailing from the United Kingdom, ISCA found themselves confronted with a profound challenge when venturing into the enigmatic terrain of the Asian social media landscape. Recognizing the pivotal role of digital marketing in today's globalized business landscape, they understood that a one-size-fits-all approach simply wouldn't suffice in this diverse and culturally rich region.


ISCA search to decipher the intricate nuances of the Asian social media landscape, discerning the unique preferences, habits, and expectations of their target audience in the region. This quest for insights served as the foundation for the development of a tailored digital marketing strategy, that would be both culturally sensitive and contextually relevant.

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Output

Through strategically placed ads, ISCA aim to captivate the attention of their intended audience, ensuring that their message resonated with precision. We also highlight the USPs of their products, that is designed to inform, engage, and entice prospective customers. As well as actively manage their social media accounts, maintaining a dynamic and interactive online presence.

Social Media Strategy

Social media marketing strategy for Asia market penetration.

Social Media Management

Monthly average Instagram followers growth around around 400s account within 3 months optimization.